Summary

As the Head of PR you will lead all aspects of PR and media relations, in alignment with our broader network goals. You work closely with the leadership team to craft a cohesive, external-facing media strategy and drive its delivery. As a seasoned communications leader, you will be responsible for a broad set of media touchpoints to grow and extend the impact of projects in the network.

Key Responsibilities

• Develop and implement media relations plans for Protocol Labs, Juan Benet, and the broader network
• Strengthen existing relationships and cultivate new relationships with print, online, broadcast reporters, producers, bloggers, and influencers
• Reactively respond to media inquiries, educate reporters, correct misperceptions, and work with the team on issues and crisis communications.
• Work with our agency partners to position thought leaders and content with top tier media outlets
• Collaborate closely with the brand, content, growth, and event marketing teams to implement integrated marketing and communications strategies
• Storymine with leads to create thoughtful pitches and narratives
• Measure and report the impact of campaigns using key performance indicators
• Manage our PR agencies

Requirements

• 8-12 years of public relations experience, preferably with a web3 company or an agency serving technology clients.
• The ideal candidate is immersed in both blockchain and is passionate about developer relationships and education.
• Experience working with leaders at a major company or fast-paced startup
• Excellent writing, editing, and proofreading skills as well as the journalistic ability to source stories from employees
• Self-starter that is capable of independently pushing projects to completion

About Protocol Labs

Protocol Labs is a network of over 450 open-source teams, projects, and organizations. These teams are focused on researching, developing, and deploying network protocols with a common goal to drive breakthroughs in computing to push humanity forward. The Protocol Labs Network is fully decentralized and comprises many projects building on top of network native technologies, such as IPFS, IPLD, Filecoin, and libp2p. Teams in the network span tremendous range, including web3 protocols, public goods movements, and advanced technologies like AI, BCI, and more.