hero

PL Network

PL VS
198
companies
554
Jobs

Senior Product Marketing Manager

Toku

Toku

Marketing & Communications, Product
United States
Posted on Thursday, June 20, 2024
We're looking to bring on board a Senior Product Marketing Manager to drive our platform's growth and positioning. As a key player in our team, you'll work hand-in-hand with our founders, shaping the future of Toku's groundbreaking products. Your insights and creativity will directly influence our go-to-market strategies.

Key Responsibilities

  • Go-to-market strategy:
  • Spearhead strategic initiatives alongside our founders to propel Toku's products into the global spotlight.
  • Product positioning and messaging:
  • Craft narratives that not only differentiate Toku but also embody the bold vision we have.
  • Create marketing collateral (decks, datasheets, case studies, blogs, ad copies, etc.) that reflect our brand and positioning to relevant audiences.
  • Market research and competitive analysis:
  • Stay updated on industry trends and customer needs.
  • Use insights to inform product development and marketing strategies.
  • Content creation and management:
  • Produce high-quality content for various marketing channels.
  • Manage the content calendar for timely delivery of materials.
  • Performance analysis:
  • Monitor and analyze marketing campaign performance.
  • Optimize strategies based on data-driven insights.

Qualifications

  • Bachelor’s degree in Marketing, Business, or related field.
  • 3-5 years of product marketing experience in SaaS or FinTech.
  • Proven track record in B2B product launches and marketing.
  • Strong skills in creating scalable marketing content.
  • Excellent communication skills and ability to thrive in a fast-paced environment.

Compensation & Benefits

  • Remote-first work culture
  • Flexible working hours
  • Competitive salary & benefits
  • Competitive equity
  • Apple laptop